Your Online Reputation Can Mean The Difference Between Success and Failure in Todays Customer Driven Market Place.
Reputation Management is becoming more and more important in today’s internet driven age. In fact 80% all large offline buying decisions are made after an initial search online. One of the major factors in the customers choice of a supplier of physical products and services alike is the star ratting awarded by fellow customers.
Most people are looking for a business with as close to a five star customer ratting as possible. I am sure that you are no different. I personally will look no further at a business with only 4 stars or less. Of course in the general flow of business we can ensure that we over-deliver for our customers thus giving them every reason to leave a 5 star review for us on Google,Yelp, and other review sites.
Satisfied Customers Do Not Leave Five Star Reviews As a Matter Of Course.
However as you have no doubt experienced most satisfied customers do not leave reviews as a matter of course. Unfortunately human nature being what it is. Clients are more likely to rush off a review when they feel that they have not been served in the manor they desired. This will inevitably lead them into writing a less than complimentary review of our business than we would have liked.
Negative or Uncomplimentary Reviews Can Often Be Left By Confused Clients/Customers and Have Little or No Relevance to The Service Level or Product Quality The Business Has Supplied.
The above can occur even when the client’s negative experience was either beyond the businesses control, or at times nothing to do with the business at all. This bad experience may even be of the clients own making.
Professional Jealousy Can Also Be a Damaging Factor.
Another major cause of bad reviews can be professional jealousy. There is little or no policing of review systems and therefore an unscrupulous competitor can easily sabotage our company by encouraging cohorts to leave bad 1 and 2 star reviews on the large review sites.
No Reviews Can Sometimes Be Almost As Damaging To a Business AS a Couple of Bad Ones.
The other side of the coin is having little or no presents on the review site like Google and Yelp. Having no reviews at all can often be almost as damaging as having a couple of bad ones. Dealing with these problems in a measured and professional manor is where our systems can be of untold value.
If You Find Yourself in Review Hell All Is Not Lost. Read On………….
We deal with reputation management on a daily basis for our clients. We can help repair, or start building the online reputations of our clients. This can literally turn around or boost a businesses fortunes.
Our Google Ranking Can Mean The Difference Between Being on Page One or Not in Local Search Results..
After all with Google our star ranking is even more important than any other. As it reflect on the mapping page and to a large extent determines our Local search position. I.e wether we rank in the Top 5 or not and we all know most people will not look beyond the first page of Google when making a buying decision.